Blogging- The “IT” Tool for SEO

-By Tricia M. Williams

Blogging  blasted onto the online scene faster than Skybus went out of business. While the blogosphere has taken over the world of journalism, many have found themselves blogging about just about anything and everything. Nowadays everyone is a blogger, blasting their thoughts and ideals to the world through the world wide web, reaching any subscriber who feels the need to be entertained. While most people use blogs as a recreational tool, they can also be utilized as a vital search engine optimization tool as well.

It’s a known fact that the more you blog, the bigger the web presence is that you build. By blogging you’re exposing yourself, your company, your service to a whole new client base, all by typing. Those in business and the Social Media world (like moi) can and should harness the power that a blog can bring to boosting business.

Go ahead and Google “Columbus Ohio Website Design”. We here at mywebWOW! are third (at least we were as I was writing this). Part of the reason we have such a high Google indexing is because we harnessed the power of the blog. By creating blogs, you are not only creating new pages to be indexed (which moves you right up the ranks in Google and other search engines), you increase visitors to your website (which ultimately leads to more sales) and also you create links which give your web page credibility (which again, helps your rankings in Google). If you don’t want to take my word for it, check out the study done by Hubspot. They found that

  • Companies that blog experience 55% more website traffic
  • Companies that blog have 97% more inbound links
  • Companies that blog have 434% more pages indexed

434%-the proof is in the pudding!

Blogging has become such an imperative took in not only giving your business credibility, but also in search engine optimization. Rarely is any website being created anymore without the space for a blog. Website design’s transformation to a search engine optimization friendly format is further proof of blogging and SEO importance.

I know, right now you’re feeling that “I want a blog! I HAVE to blog” urge. It’s ok, it’s totally natural. But, if you feel that you just can’t be creative or commit to writing on a regular basis (it’s crucial! But hard to do, believe me!), there are companies out there to help you with your content. By hiring a content writer you can be guaranteed that your blog will be chock full of the right keywords and links to get your website and blog recognized by the big search engines…and we all know, being on the front page of Google is just like having the Golden Ticket.

Hubspot study here: http://bit.ly/XDkQV

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11 Responses to “Blogging- The “IT” Tool for SEO”

  1. Erin says:

    I enjoyed your posts and was disappointed to see there was no way to follow your posts or if there is I can’t find it. Also when I clicked the Blog Information link it went to Technorati but said page not found. Also in this comment box, it’s too wide all the words past a certain point as I type disappear and then come back to the left side after awhile. If there are types it’s because I can’t see what is being typed over there. Perhaps because I use Firefox? Try posting a comment on your blog and see if you get it.

  2. admin says:

    Thanks for the heads up! I didn’t know any of that wasn’t working, and forwarded it on to my IT guys to get on the case and fix it!

    Glad you’re enjoying the reads!

  3. Does free really mean free???

  4. Shelba Armes says:

    Thank you for the interesting post. I hope you have an amazing New Year!!. Be sure to put on your tactical body armor with all those morons shooting their guns above their heads.

  5. Hello to all. This blog I am liking much. I am Lars in the US for holiday wishing all a Happy New Year to you also.

  6. Haha!!! Excellent work! Those dudes at your competition (you know who) don’t even have a clue! Keep it up!

  7. HaI had never thought the evidently simple ways the big G thinks. The thing is that Search Engines indexes your page countless times, it still takes a metric tonne of work on your part to get your website to become intriguing to the big G. This adds to my understanding of Google.

  8. InterestingI hadn’t yet to think about the plainly simple ways the big G thinks. The matter is that while Google crawls your page countless times, it still takes a tonne of effort on your part to get a site to become “relevent” to the big G. I guess this just adds to my knowledge of search engines!

  9. I had considered the simple ways a search engine like Google worked in. The thing is that while a spider crawls your page numerous times, it still takes a tonne of effort on your part in order to get your website to become interesting to Google. This lends to my knowledge of search engine optimization!

  10. InterestingI hadn’t never thought the plainly simple ways a search engine like Google worked in. The matter is that Search Engines indexes your page abundant times, it still takes a metric tonne of due work on your part in order to get your site to become interesting to Google. I guess this just adds to my knowledge of Google.

  11. Lynn Masn says:

    Great post pertaining to SEO. This si definitely better than anything I’ve ever seen posted by M. Cutts.

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